Article: Clairol hair spray a breakthrough. (Clairol Inc.)

Final Net is 'environmentally responsible'

NEW YORK -- Even consumers who don't go out of their way to buy "green products" tend to steer clear of items that are perceived as being harmful to the environment.

Such concern is widely seen as a key factor behind the decline in hair spray sales. Even nonaerosol products that don't contain ozone depleting fluorocarbons have been affected by this trend.

These factors prompted Clairol Inc. to launch what it describes as an "environmentally responsible" hair spray--one that contains neither alcohol nor a propellant. Available in both 8-ounce and 12-ounce bottles, new Final Net is designed to be ...

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