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Article: Mazda Partners with Google Earth for the Mazda CX-7 Earth Search Sweepstakes; Automaker First to Use Breakthrough Technology for Vehicle Launch Campaign.
- Article from:
- Business Wire
- Article date:
- May 2, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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RESTON, Va. -- Mazda North American Operations today announced that beginning April 29, 2006 consumers will be able to search the globe online for a chance to win an all-new 2007 Mazda CX-7. Leveraging the popularity of Google Earth, a free software application run through Earth.Google.com that combines satellite imagery, maps and a powerful search engine, users will be able to use video clues to search all over the globe for a chance to win a brand new Mazda CX-7. Encouraging users to "Search for the SUV you Never Saw Coming," the online game will serve to break through the automotive clutter and generate buzz and awareness for the all-new Mazda CX-7.
"This ...
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