Article: Mazda Partners with Google Earth for the Mazda CX-7 Earth Search Sweepstakes; Automaker First to Use Breakthrough Technology for Vehicle Launch Campaign.

RESTON, Va. -- Mazda North American Operations today announced that beginning April 29, 2006 consumers will be able to search the globe online for a chance to win an all-new 2007 Mazda CX-7. Leveraging the popularity of Google Earth, a free software application run through Earth.Google.com that combines satellite imagery, maps and a powerful search engine, users will be able to use video clues to search all over the globe for a chance to win a brand new Mazda CX-7. Encouraging users to "Search for the SUV you Never Saw Coming," the online game will serve to break through the automotive clutter and generate buzz and awareness for the all-new Mazda CX-7.

"This ...

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