|
|
Article: Air China Selects Sabre for Marketing Information and Data Processing.
- Article from:
- Business Wire
- Article date:
- May 3, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
SOUTHLAKE, Texas & SHANGHAI, China -- Sabre Airline Solutions, the leading provider of software and services to the airline industry from planning to execution, announced today that Air China, the largest commercial airline in China, signed an agreement for the company to provide marketing and analytical technology to analyze booking information to support the carrier's marketing, sales, strategic network and planning decisions. This agreement is the first contract in China for market information data tapes (MIDT) tools, which analyze global distribution system (GDS) bookings.
Air China will process its MIDT data through the Sabre WiseVision Data Services to turn ...