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Article: Mother of Four Launches AllergyKids to Help Protect Millions of Children With Food Allergies.

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PR Newswire
Article date:
May 11, 2006
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BOULDER, Colo., May 11 /PRNewswire/ -- AllergyKids announced today the launch of its Web site, http://www.allergykids.com/, for Food Allergy Awareness Week (May 14-20, 2006) to create identification and awareness of children with food allergies. AllergyKids' universal logo, a fluorescent green octagon containing a black exclamation point, and kid-friendly line of products make it easy to identify children with food allergies.

(Photo: http://www.newscom.com/cgi-bin/prnh/20060511/LATH068 )

There are at least four million children with food allergies, but no way of recognizing them in school, in the lunch room, at a birthday party or at a friend's house. ...

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