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Article: An Analog Industry in a digital world: whoever figures out how to differentiate their companies online will lead the PCB industry.(ROI)
- Article from:
- Printed Circuit Design & Manufacture
- Article date:
- May 1, 2006
- Author:
CopyrightCOPYRIGHT 2006 UP Media Group, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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I AM AN analog guy living in a digital world. Every day my kids drive that point home. I marvel at their command of computers and other digital media. They have more blinking instant messenger "handles" on their buddy lists than I have friends and associates. They multitask between surfing the Web, instant messaging, e-mailing and doing their homework, all while sitting in one place for hours.
Possibly the biggest difference between my digital kids and their analog dad is their view of relationships and expectations. To them, relationships boil down to typing a pithy, cryptic message to someone they probably have never met, or prefer to not interact with on a ...