Article: Rx for interior designers: meeting the challenge of marketing your skills. (Interior Design Forum: Marketing) (Interview)

Valerie Moran, an Industry Foundation member of ASID and a member of the International Furnishings and Design Association, executive vice-president of Grange Furniture, Inc., the North American subsidiary of a 98-year-old family-owned French company based in Lyons, has had a many-faceted career. While in college she studied jewelry design and worked for a newspaper; later, she earned credits toward a masters degree, then took a job that brought her into the professional design world. Soon she was working intensively not only in contract and residential design but also in product design. She joined Grange eight years ago as a consultant and is now the executive in charge of ...

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