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Article: BCAM scam. (Breast Cancer Awareness Month) (Editorial)
- Article from:
- The Nation
- Article date:
- November 15, 1993
- Author:
CopyrightCOPYRIGHT 1993 The Nation Company L.P. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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By now, most Americans are aware of the statistic: Once in eight U.S. women will get breast cancer in her lifetime. Yet despite the millions of pink ribbons that heralded October as National Breast Cancer Awareness Month, awareness about the business of breast cancer remains at an all-time low.
National Breast Cancer Awareness Month (BCAM) was conceived and paid for by a British chemical company that both profits from this epidemic and may be contributing to its cause. Imperial Chemical Industries (I.C.I.), along with two nonprofit cancer groups, co-founded BCAM (pronounced beecam) nine years ago. The event has grown in influence--the thirteen institutions now ...