|
|
Article: Pitch launches ad-funded mobile content [Pitch].
- Article from:
- Total Telecom Online
- Article date:
- June 9, 2006
CopyrightCOPYRIGHT 2006 Terrapinn Holdings Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Byline: Pitch
Pitch(tm), the leading industry provider of mobile phone content, today announces the beta launch of the UK's first advertising funded mobile content service. Pitch(tm) offers UK mobile users completely free ringtones, games and graphics in exchange for personal profile data and mobile advertising opt-in consent. In building a community of genuinely opted-in, receptive and demographically-profiled users, Pitch(tm) offers leading brands a unique opportunity to deploy innovative mobile marketing campaigns to highly-targeted groups of consumers.
Research estimates that 3 million UK consumers are regularly paying to download ringtones, ...