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Article: Carbon Trust issues appeal to businesses.
- Article from:
- Precision Marketing
- Article date:
- June 9, 2006
CopyrightCOPYRIGHT 2006 Centaur Communications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The Carbon Trust, the not-for-profit government-funded body set up to help UK companies cut their carbon emissions, is launching a #4m integrated drive to businesses following the overhaul of its marketing department.
In an effort to speed up its progress in alerting corporations to the problem of climate change, the trust has made three senior additions to its marketing and communications team, including the appointment of Shaun Bell as marketing director. Bell joins from Camelot, where he was relationship marketing manager.
Bell will be joined by Vanessa Gibbons, the body's new senior campaign manager, who previously worked at advertising agency ...