Article: Executive leading identity theft fight.(credit cards theft)

When Los Angeles money manager Frank Troise discovered that one of his credit card numbers had been stolen electronically from an ATM machine in Hollywood, he decided to take action into his own hands.

Troise, the principal of money management firm Soho Capital LLC, initially tried to galvanize politicians in Sacramento to sponsor legislation with stiffer penalties for identity theft crimes. He even called on his own customers--executives at major banks in California--to find out what internal procedures were in place to protect consumers from identity thieves.

"No one would listen," said Troise. "Everyone told me that politically, identity theft was a ...

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