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Article: Richardson heads Cerwin-Vega/KRK marketing.(PEOPLE)
- Article from:
- Music Trades
- Article date:
- June 1, 2006
CopyrightCOPYRIGHT 2006 Music Trades Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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CERWIN-VEGA! and KRK have announced the appointment of Rick Richardson as marketing manager. Reporting to Timothy Dorwart, vice-president sales & marketing, Richardson will be responsible for the leadership and execution of all of the marketing elements for KRK and Cerwin-Vega! including brand strategy; championing brand awareness; product development; creating and managing advertising campaigns, marketing and promotion strategies; supporting the distributor and dealer networks; and identifying potential markets.
Richardson's 20 years of high-tech marketing experience includes appointments at Niles Audio, which provides custom-installed home-entertainment systems ...