Article: Bridging to a digital future. (update of Printing 2000 benchmark study) (Executive Summary)

Print, as it moves beyond prosperous maturity, faces a transition period riddled by changes in technology, competition, media, and macro forces.

The printing industry has been undergoing unprecedented change and will continue to do so. Digital technology, economic restructuring, global competition, market shifts, emerging new media, and other forces are combining to dramatically change the operating environment.

The printing industry, like many other industries, is in a difficult transition period, moving from the prosperity of a mature industrial society to the uncertainty of an emerging information society. The transition affects who printers' ...

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