Article: Verizon Wireless: Easy To Leave, Easier To Stay.

The good news is: Verizon Wireless will begin to pro-rate its early- termination fee (ETF) sometime this fall. The bad news is: If you're a current Verizon Wireless customer thinking about churning, this won't help you at all.

Verizon Wireless says it's the first major U.S. carrier to commit to a national policy to pro-rate the ETF. The pro-rating will apply to contracts signed or renewed after the policy takes effect, and the amount owed will vary depending on the time remaining in the contract.

Said Dennis Strigl, Verizon Wireless' president and CEO at an industry meeting yesterday, "Why are we going out of our way to help an exiting customer? ...

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