Article: The future is a world of uncertainties for vendors.(independent software vendor )

The application software industry is changing at a faster rate than any time in its history. Overall industry growth

is slowing, there are far more opportunities for missteps and the risks of error are higher than ever.

An independent software vendor (ISV) looking to enter, build or maintain a strong position in today's application software

market faces a number of fundamental decisions. In addition to market-specific questions, ISVs must assess such broad issues

as whether to:

* Enter a market that many claim is well into a final consolidation phase.

* Develop an n-tier application that customers can deploy in-house, ...

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