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Article: MTV NETWORKS ANNOUNCES JOINT VENTURE WITH FINGERHUT COMPANIES FOR HOME TV SHOPPING TEST
- Article from:
- PR Newswire
- Article date:
- February 8, 1994
CopyrightCOPYRIGHT 1994 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Fingerhut's Direct Marketing Expertise to Complement MTV Networks'
Programming Capabilities
New York, Feb. 8 /PRNewswire/ -- MTV Networks announced today an agreement with Fingerhut Companies, Inc. to jointly develop and operate the recently announced test of home shopping programming on its MTV, VH-1 and NICK at NITE cable television networks.
Under the joint venture, MTV Networks will supervise the creation and production of programming for the six-month home shopping test, scheduled to begin in late April. Fingerhut, one of the nation's largest multi-media direct marketing companies, will be responsible for telephone order taking and ...
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... ... MINNEAPOLIS, May 1 /PRNewswire/ -- Fingerhut Companies Inc. (NYSE: FHT) announced first ... the company's market share." Fingerhut Companies Inc. markets general merchandise ... 90 /CONTACT: Theodore Deikel of Fingerhut Companies, 612-936-5410/ (FHT) CO ...
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