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Article: Dell Sees Service, Games As Keys.(management of Dell Computer Corp.)
- Article from:
- TWICE
- Article date:
- July 3, 2006
CopyrightCOPYRIGHT 2006 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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By Doug Olenick
New York- Dell Computers CEO Kevin Rollins defended his company's direct-to-consumer selling model and said he is confident that the steps Dell has taken during the past few months will get the PC maker back on track.
Rollins, who made these comments during the Bear Stearns 2006 Technology conference, held here recently, said Dell's recent doldrums are growing pains caused by massive growth, going from $30 billion to $60 billion in sales, and numerous new categories that it has launched during the past five years. 'We are upbeat that the track record we have is indicative of the company's future,' he said.
As part of the ...