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Article: Hilton Hotels Asia Signs Agreement with HMC.
- Article from:
- Business Wire
- Article date:
- August 2, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEWPORT BEACH, Calif. -- HMC (Hospitality Marketing Concepts), the leading solution provider of loyalty membership programs, has been selected by Hilton International Asia Pacific as the preferred vendor to implement and manage a private-label membership program throughout Asia. The appointment follows a successful 10-year partnership with Hilton Hotels in China.
The new program has been revamped and renamed the "Hilton Premium Club," a first-class membership club, offering recognition and benefits at selected participating hotels throughout Asia. Members will enjoy a variety of special member-only benefits and privileges designed to reward and recognize valued ...