Article: NEW LINES; THE LATEST RESOURCES TO APPEAR AT THE DALLAS APPAREL MARTS.(Directory)

Byline: Genny Chang

DALLAS MARKET CENTER

AMBROSIA & CO., Suite 15585

Elvis

Based in Commerce, Calif., Elvis Presley Clothing Co. introduced a men's and women's contemporary line of premium denim and knit separates just over a year ago. Aimed at customers 18 to 40 years old, the clothing incorporates icons and influences from the Elvis era, such as the rockabilly music movement, but is not driven by images of Elvis, said manager and chief operating officer Deborah Greaves.

Licensed under Elvis Presley Enterprises, Elvis Clothing launched a T-shirt line for resort and spring that offers hand-embellished shirts, thermals and ...

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