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Article: The Aura Group Launches MovieConnect(TM) to Deliver Movie Times to Banner Ads and Mobile Phones; Aura's New System Creates Powerful New Opportunity for Movie Studios to Interact with Moviegoers.
- Article from:
- Business Wire
- Article date:
- August 16, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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FULLERTON, Calif. -- The Aura Group, a leading interactive advertising firm specializing in rich media, today announced the launch of MovieConnect(TM), a revolutionary new system for bringing movie times and locations to consumers via banner ads and mobile phones. The system allows viewers to click online banner ads and have showtimes beamed directly to their cell phone. MovieConnect is the first 100% Flash(R)-based system compatible with any ad network, ad server, publisher, or browser and delivers all movie times and locations to consumers on a national basis, regardless of venue or theater chain.
By creating a convenient system that delivers movie times on ...