|
|
Article: Still in the game: Burghardt's takes team approach as it passes ball down the line.
- Article from:
- The Milwaukee Journal Sentinel (Milwaukee, WI)
- Article date:
- August 28, 2006
CopyrightCOPYRIGHT 2006 The Milwaukee Journal Sentinel. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Byline: Doris Hajewski
Aug. 28--Brookfield -- The fifth generation of Burghardt family owners is preparing to take over the 125-year-old sporting goods store.
Kathy, 37, Brian, 35, and Carl, 32, have experienced mostly good times since they joined the family business in the mid-1990s. Sales have been strong enough that Burghardt Sporting Goods added 5,000 square feet to the store at 14660 W. Capitol Drive this year, bringing it to 20,000 square feet. But dad Chip, 66, says it's been a challenge to compete and succeed in the competitive world of sporting goods retail.
"It hasn't been a cakewalk," the elder Burghardt said. The ...