Article: Entrepreneur cashes in with novel take on 'fan fiction'.(NEWS & ANALYSIS)

On Aug. 23, HarperCollins will begin a bold marketing experiment. For eight weeks, authors and editors from the publisher's stable will work with writers of "fan fiction" to produce an e-book that HarperCollins intends to sell on its Web site.

The objective isn't to produce great literature; it's to connect the nation's 65 million romance readers with the HarperCollins imprint Avon Books.

Fan fiction refers to stories written by amateurs using characters or settings from popular TV, film or book properties. The first critical mass of fan fiction grew up around the original "Star Trek" television series, but in recent years such shows as "The X-Files" ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!