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Article: Lessons for living: among the educational opportunities in the back-to-school season is teaching kids the benefits of fruits and vegetables.(FOCUS ON FRESH)
- Article from:
- Grocery Headquarters
- Article date:
- August 1, 2006
- Author:
CopyrightCOPYRIGHT 2006 MacFadden Communications Group LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Can retailers and growers make fruits and vegetables cool enough to get kids to accept them in their lunchboxes? That question is crucial to the success of increasing produce sales to students, particularly during the back-to-school selling season.
Back-to-school is a time for new adventures and lessons for students. And many produce growers think it is also the perfect time to get the students and their parents to develop healthier eating habits.
Many health care professionals, along with parents and the produce suppliers who will benefit, stress the importance of adding an array of fruits and vegetables to students' diets, which may be decidedly ...