Article: The NPD Group: Rap/Hip-Hop Ringtones Rule the Market; Women and Girls Downloaded the Majority of Ringtones in July 2006.

PORT WASHINGTON, N.Y. -- According to The NPD Group, a leading consumer and retail information company, rap/hip-hop was the leading ringtone genre among those downloading ringtones in the U.S. market in July 2006. It accounted for 23 percent of ringtone downloads. The next most popular ringtone genres were: rock (17 percent), R&B (13 percent), pop (11 percent) and alternative (8 percent).

In addition, younger consumers were more likely than others to download and use ringtones. According to NPD's ongoing monthly consumer survey, 26 percent of consumers who downloaded a ringtone in July 2006 were between the ages of 13 and 17, while 22 percent were between the ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!