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Article: Worth checking out: in-house check printing: Among other things, it can cut customer costs, improve service, increase brand awareness ... and bolster your fee income.(Community Banks)
- Article from:
- ABA Bank Marketing
- Article date:
- January 1, 2006
- Author:
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Copyright informationCOPYRIGHT 2006 Bank Marketing Assn. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Community banks should consider in-house check printing as a way to increase fee income, enhance customer service, provide a unique product and strengthen brand identity.
In-house printing can also be a valuable tool for differentiating your institution from larger banks.
Differentiation has always been great in theory, but tougher in execution. Banks basically more similar than dissimilar. Can community banks differentiate themselves from larger banks based on price? This often is a futile if not self-destructive practice, although not always. What about differentiation through service excellence? Certainly, but few are not trying to do this. Clearly the challenge in ...
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Article: Longer Locks for Community Banks.
National Mortgage News;
May 9, 2005 ;
456 words
......program is making it possible for community banks to retain pre-approved mortgage customers...little longer for their dream home. Community banks are getting more time to close with...Financial Institutions Group, gives community banks power to lock in a borrower's mortgage...
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