Article: Barry Sternlicht.(Starwood Hotels and Resorts Inc.)

By Barry Sternlicht

It is quite flattering to be asked to write about the evolution of the hotel industry over the last 40 years. In all honesty, I am now 45, and I didn't pay much attention to the hotel world for maybe the first 20 years of my life. I couldn't afford nice hotels and remember sleeping in youth hostels in Europe and thinking they were really a lot of fun.

In 1991, I started my own private investment firm, Starwood Capital Group (which is where I reside again today). By 1995, I had already proven, much to my surprise, that I was an accomplished deal maker, and I had already met many of my financial goals. But I really wanted to exercise the left side of ...

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