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Article: Chief Marketing Officer (CMO) Council Selects TBA Global Events as Its Experiential Marketing Partner.
- Article from:
- PR Newswire
- Article date:
- September 25, 2006
CopyrightCOPYRIGHT 2006 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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PALO ALTO, Calif., Sept. 25 /PRNewswire/ -- The CMO Council has announced a partnership with corporate events and consumer marketing leader TBA Global Events, naming the company their official experiential marketing partner. TBA Global Events will provide experiential marketing guidance and event marketing support for the CMO Council's research programs, events and intimate dialogs.
Since it was founded in 2001, the CMO Council has focused on high-level knowledge exchange, thought leadership and personal relationship building among senior marketing decision makers. The unique partnership with TBA Global Events extends the CMO Council's exploration of issues and ...