Article: New SC Johnson Family Advertising Campaign Features Company's Long-Standing Environmental Commitment.

Company Is Guided by the Belief that Product Decisions Must Be Made for the Next Generation

RACINE, Wis., Oct. 2 /PRNewswire/ -- SC Johnson Chairman and CEO Fisk Johnson appears in a new family advertising campaign that communicates to consumers SC Johnson's long-standing commitment to the environment and to the health of the families who use the company's products.

As expected, SC Johnson's trusted brands like Shout(R), Ziploc(R), Windex(R) and Pledge(R) are represented in the ad, while the spot features Johnson talking about the company's commitment to evaluating the safety and environmental impact of the ingredients that go into its products.

...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!