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Article: Great real estate ... the gift that keeps on giving: investing in your real estate process is the best strategy for ensuring a company's success.(FW FOCUS: MANAGEMENT & OPERATIONS)
- Article from:
- Franchising World
- Article date:
- September 1, 2006
- Author:
CopyrightCOPYRIGHT 2006 International Franchise Association. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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As real estate costs continue to skyrocket, it as never been more critical to pick the right locations in order to build a sustainable chain. If your franchise system wants happy franchisees, then make sure they are successful. Start by focusing on their real estate because great real estate maximizes the sales of franchisees' businesses. Investing in your real estate process is the best strategy for ensuring a company's success. The more successful the franchisees are, the more additional units they will build and the more new franchisees will be driven to your company. All of this drives the volume and profit of the royalty stream, and better yet, the liquidity or exit ...