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Article: West Coast Expo slated Nov. 3-5.(FW FOCUS: FRANCHISING EVENTS)
- Article from:
- Franchising World
- Article date:
- September 1, 2006
- Author:
CopyrightCOPYRIGHT 2006 International Franchise Association. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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For Ronn Cordova, it's all about the numbers. "We exhibit at the West Coast Expo because the sheer volume of people attending is phenomenal," said Cordova, vice president of franchise development for Eatza Pizza.
It's also about the quality.
"The quality and caliber of the exhibitors and the attendees is amazing and that includes everyone from the big boys to new concepts," he adds.
In fact, organizers expect more than 200 "big boys" and new concepts to be on hand when the doors open to this year's West Coast Franchise Expo Nov. 3-5 at the Los Angeles Convention Center. By the end of the three-day event, which is sponsored by the International ...