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Article: High-upkeep hair accessories. (Fall Market Supplement)
- Article from:
- WWD
- Article date:
- March 21, 1994
- Author:
CopyrightCOPYRIGHT 1994 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Up-to-the-minute fashion and fresh offerings are what make this category grow.
NEW YORK -- Hair accessories are still a profitable area for many stores, but maintaining a constant array of new merchandise and analyzing sales in this inventory-heavy, impulse-driven category can be tough.
Price, too, remains a high priority among retailers, who are generally sticking to either higher-priced, designer level goods or more volume-driven trend lines rather than offering a mix.
Rob Goldfarb, merchandise manager for fashiong accessories at Henri Bendel, said hair accessories is a high-maintenance business, where tracking exactly what sells is crucial ...