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Article: JUICY COUTURE TARGETS UPTOWN GIRLS.(Juicy Couture opened store at Madison Avenue )
- Article from:
- WWD
- Article date:
- October 6, 2006
- Author:
CopyrightCOPYRIGHT 2006 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Julee Greenberg
NEW YORK - Shopping on Manhattan's Upper East Side just got juicier.
Juicy Couture is opening its first uptown location today at 860 Madison Avenue in a 2,000-square-foot, two-level space.
The launch introduces the overall design concept that will carry through all Juicy Couture openings in the near future. There are dark painted walls and bright pink fixtures that are backdrops for merchandise and kitschy props placed throughout the store.
Co-founders Pamela Skaist-Levy and Gela Nash-Taylor created the design elements for the newest location - as they will for others - to scream the message: "Madison Avenue ...