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Article: VIRTUATel Launches ASMAOne to Benchmark Call Centre Advocacy.

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M2 Presswire
Article date:
October 17, 2006
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M2 PRESSWIRE-17 October 2006-VIRTUATel: VIRTUATel Launches ASMAOne to Benchmark Call Centre Advocacy(C)1994-2006 M2 COMMUNICATIONS LTD

RDATE:17102006

VIRTUATel (http://www.virtuatel.co.uk), a specialist in automated customer surveys for call centres, is launching ASMAOne, a simple customer experience measurement and benchmark service based on the Advocacy Index model.

ASMAOne is an automated, single question satisfaction survey that creates a daily, weekly and monthly Advocacy Index. It delivers a real time customer satisfaction score based on responses from call centre users.

The current Advocacy Index score can be viewed at any time via a secure website. ...

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