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Article: Hartford Financial.(Advertising, Branding News)(Hartford Fire Insurance Co.)(Advantus Capital Management sues Aetna Inc.)

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Best's Review
Article date:
October 1, 2006
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HARTFORD FINANCIAL is committed to running a quarter-page black and white ad every Wednesday in The Wall Street Journal's Personal Journal section. The ad is targeting affluent baby boomers and broker/financial planners.... A federal district court in Minnesota ordered AETNA to stop using the name Advantus for its hospital/physician network unit. The preliminary injunction came after Advantus Capital Management complained ...

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