|
|
Article: e-Miles(R) Launches As First Online Advertising Channel to Reward Airline Miles for Viewing Advertisements.
- Article from:
- Business Wire
- Article date:
- November 1, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
NEW YORK -- e-Miles( [R] ), a new online advertising channel launched today, rewards consumers for the time they spend viewing ads online with a currency they valueCoairline miles from their preferred carrier.
Through exclusive partnerships with Continental Airlines( [R] ), Delta Air Lines( [R] ), Northwest Airlines( [R] ) and US Airways( [R] ), e-Miles empowers consumers to now earn miles by engaging with ads that matter to them. e-Miles' advertisers will experience a more efficient use of their advertising budget by targeting their most desired consumers and paying only when consumers engage with their messages.
e-Miles' advertisers include: ...