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Getting to know vod metadata 2.0.(video-on-demand)

By Leslie Ellis

By now, you've undoubtedly bumped into the 'metadata' term a few times. It's not new. In a video sense, metadata is the information applied to a title at its creation to describe who's in it, what it's about, how long it is, when it needs to be removed from a video-on-demand (VOD) server - details that describe what's being stored.

At this moment - just after Thanksgiving, 2006 - the metadata used by cable operators in their VOD systems is pretty stable. It grew out of a specification issued by CableLabs in 2002, which means it's had four years to bake into the gear used by content owners, aggregators, and headends.

Yet, as any tech-side person ...

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