GILLETTE TRIES TO CAPTURE A WHIFF OF TEEN MARKET FIRM'S BRAND NAME...

The Boston Globe;  August 7, 2005 ;   Jenn Abelson, Globe Staff;   787 words ......users that the body spray is "uniquely designed...selling men's body spray. Tag - named after...Gillette said Tag body spray helped drive the...Unilever's No. 1 Axe body spray, which came on...position within men's body spray," said ...

Tag! You're it.(FRAGRANCE FOCUS: news about the fragrance industry)(TAG...

Global Cosmetic Industry;  May 1, 2005 ;     64 words ...The TAG Fragrance Company embarked upon an edgy advertising campaign to support the launch of TAG Body Spray, a new line of body sprays for young men. The campaign carries the theme, Consider Yourself Warned. The sprays are available in...

From Musk Till Dawn

Philadelphia Weekly;  June 7, 2006 ;   McManus, Brian;   548 words ......women are strongly encouraged-not that it takes much urging once they get a whiff of this-to make the first move." Tag Body Spray, in addition to its obnoxious TV and print ads, has a website. On it you can read blurbs about the different scents...

Who knew?(Arts and Lifestyle)

The Boston Herald;  August 1, 2005 ;     294 words ...Smells like teen spirit TAG Body Spray recently conducted a survey about what teens considered important, as back-to-school shopping season looms. 67 percent of teens...

Shopping: Tried And Tested; BODY SPRAYS.(Features)

Birmingham Mail (England);  January 8, 2007 ;     159 words ...fcuk cool down body spray (pounds 2.50 for 100ml) Heavily fragranced...the bin. * Coty L'Aimant Deodorant Body Spray (pounds 1.99 for 75ml) This scent...Revlon Charlie Secret Perfumed Body Spray (pounds 1.47 for 75ml) Fruity blend...

Shopping: Tried And Tested BODY SPRAYS

Birmingham Mail;  January 8, 2007 ;     156 words ...fcuk cool down body spray (pounds 2.50 for 100ml) Heavily fragranced...the bin. * Coty L'Aimant Deodorant Body Spray (pounds 1.99 for 75ml) This scent...Revlon Charlie Secret Perfumed Body Spray (pounds 1.47 for 75ml) Fruity blend...

Body spray cos. go after males.(Business)

The Boston Herald;  March 21, 2005 ;   Gatlin, Greg;   169 words ...Byline: GREG GATLIN Body spray fragrances targeted at young men...this month Gillette launched Tag, a body spray backed by advertising that Kraus...of an estimated $230 million-plus body spray market. Marketing manager Allison...

Body sprays set to sparkle. (Product News).(Lever Faberge, body...

Cosmetics International;  March 28, 2003 ;     182 words ......on their heels, comes the shimmering body spray. Lever Faberge is capitalising on the...Impulse already holds 45% of the UK body spray market with its traditional scented body...a further step towards attracting new body spray users to the category as well as introducing...

Spray It, Don't Say It.

U.S. News & World Report;  May 30, 2005 ;   Herbert, Ian Silver, Edited By Marc;   173 words ......young men spent over $60 million on Axe body spray. New upscalier versions are coming out...Paul Gaultier Tout Beau moisturizing body spray (5 oz., $34, at sephora.com) HE SAYS...THE SPRAY B. Avon PROSport Deodorant Body Spray (4 oz., $3.99, avon.com) HE SAYS Not...

New body spray that acts as disinfectant

New Straits Times;  September 15, 2000 ;     292 words ...New Straits Times 09-15-2000 New body spray that acts as disinfectant Edition...able to try out a revolutionary new body spray that serves as a powerful disinfectant. Dr Mist is a non-fragrant body spray that is produced with the application...

Lynx & Impulse to revive body spray category.(Product News)(Lever Faberge...

Cosmetics International;  January 16, 2004 ;     286 words ......Faberge is breathing new life into the UK body spray market, by launching two body spray fragrances--one under its Lynx men's brand...Contradiction) and will be available as a body spray, shower gel, aftershave, antiperspirant aerosol...

Boys' body spray causing a stink at school.

Omaha World-Herald (Omaha, NE);  August 10, 2006 ;     755 words ......years ago, Alex Phillips got turned on to men's body spray. He likes to smell good. And a whiff of the spray...and before I go to bed. In the last few years, body spray has become the in thing for middle school boys...halls for overeager Axe users. Spraying cologne or body spray ...

That Stinks! Wearing more body spray isn't gonna get you more girls

Albuquerque Journal;  September 19, 2006 ;   GENEVIEVE BORGESON, SENIOR, SANDIA PREP For the Journal;   271 words ......can be traced back to one thing -- body spray. At least that's what most high school...be told from his choice of scent, body spray and cologne have lost most of their...missing? See what other teens say about body spray at the YES Web site.

U.S. success of Axe prompts others to join fray.(Men's Grooming)

Chain Drug Review;  November 22, 2004 ;     372 words ...NEW YORK -- The deodorant body spray category created by the launch of...of Old Spice Red Zone deodorant body spray, and according to Duane Reade Inc...market. While not positioned as a body spray, Right Guard Cool Spray offers the...

COLUMN: How to survive: Body spray

University Wire;  March 9, 2007 ;   Daniella Orihuela-Gruber;   618 words ......shore. There is a man. He holds a can of body spray in his hands. He is spraying joyously...and the quarter) is torture. Why? His body spray. I don't need to name names here. I know...going to take off her shirt for your body spray, and would you really want to be with...