Press release article from our research archive:

Joie de Vivre Hospitality Celebrates the Spirit of the Season With a Promotion Designed to Deliver Joy to the World.

Acts of Kindness Are Rewarded With 'Share the Joy' Tokens and an Opportunity To Pay It Forward

SAN FRANCISCO, Nov. 28 /PRNewswire/ -- Beginning today, Joie de Vivre (JdV) Hospitality, California's largest boutique hotelier, will commence a two-month, grass-roots distribution of 5,000 "Share the Joy" tokens to good citizens in the community as well as individuals who truly practice random acts of kindness.

Honoring Goodwill

Each token, printed with a unique number, can be redeemed for surprises such as spa treatments, hotel rooms, restaurant discounts and entries into a grand prize drawing for a 2007 California getaway. In true spirit of the concept, recipients ...

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