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Article: Get Ready to Rumble; The saucy Bratz dolls are hot, and Barbie's figures are sagging. What's a middle-aged blonde to do? Get a makeover.
- Article from:
- Newsweek
- Article date:
- December 11, 2006
- Author:
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Byline: Ramin Setoodeh
For each of the past 47 years, Barbie has traded in her most prized accessories for something new, depending on the fad of the moment: one season, it's cowgirl boots; another, leg warmers. Next year she's trading up to an iPod--just plug her in, and she becomes a karaoke singer, belting out whatever songs you've downloaded. Mattel's top-selling brand has been remade before, but now she's going positively bionic: the Fairytopia Magic of the Rainbow Barbie has an infrared transmitter embedded in her torso that allows her to double as a TV remote. Wedding Bride Barbie has a rock on her finger that sparkles brighter than a Tiffany, thanks to a ...
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