Article: CLEMENS TO PITCH FOR NUTRITION FEDERAL GOVERNMENT LAUNCHES A MEDIA BLITZ TO BOOST PUBLIC AWARENESS ABOUT NEW FOOD LABELS NEW REGULATIONS ARE TO TAKE EFFECT MAY 8.(MAIN)

Byline: MARIAN BURROS New York Times

Curious George, the Goodyear blimp and Roger Clemens are going to work for the Clinton administration. For free, of course.

In a media blitz worthy of Madison Avenue, the federal government has enlisted their help in making the public aware of the new nutrition labels that food makers must use starting May 8.

At a news conference Monday, Dr. David A. Kessler, commissioner of the Food and Drug Administration, will announce the public service campaign that will take George, the monkey made famous in a series of children's books, the blimp and Clemens, the Red Sox pitcher, to places they have never been ...

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