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Article: APPLE TO TEMPT BUYERS WITH SIMPLE IMAC.(LIFE & LEISURE)
- Article from:
- Albany Times Union (Albany, NY)
- Article date:
- August 12, 1998
CopyrightCOPYRIGHT 1998 Albany Times Union. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: MIKE SPAIN Assistant Managing Editor
In a few days, Apple Computer officially debuts its much ballyhooed iMac, the friendly $1,299 all-in-one computer aimed at the education and home consumer market.
Pronounced EYE-MAC, the ``i'' stands for the Internet, which is so easy to set up on the iMac, the company boasts, it literally takes less than eight minutes for even a child to open the box, plug in everything and get onto the Net.
At the Mac World Expo in New York City last month, the company displayed dozens of blue-green, translucent plastic-cowled iMacs to play a mini-infomercial called ``Simplicity Shootout,'' which sums up Apple's ...