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Article: KOOP PUTS HIS HARD-WON REPUTATION ONLINE.(MAIN)
- Article from:
- Albany Times Union (Albany, NY)
- Article date:
- June 15, 1999
CopyrightCOPYRIGHT 1999 Albany Times Union. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: ALEX BEAM
What's the difference between a shyster and an entrepreneur? In the case of former Surgeon General C. Everett Koop, about $41 million.
Koop, who has been hanging his hat up at Dartmouth Medical School, is the centerpiece of www.drkoop.com, the latest in a series of medical Web sites that dole out information to a vast new public of HMO-traumatized ``cyberchondriacs.''
Koop and his business partners are betting that his hard-won reputation for integrity as surgeon general during the Reagan years will lure clients to the site to seek medical advice and to buy ``drkoop'' products.
Win or lose, the venture has already ...