Article: There.com Launches Second Project with MTV Networks, Developing & Hosting New 'Virtual Hills' 3D Virtual World.

SAN MATEO, Calif., Jan. 15 /PRNewswire/ -- There.com parent company Makena Technologies announced today that it has collaborated with MTV Networks to launch "Virtual Hills," an online extension of the popular MTV television show "The Hills." Fans of the show can immerse themselves in a virtual environment that replicates the show's Hollywood setting, interact with cast members in- world, and participate in special events closely tied to the show's storyline.

The project extends the relationship between MTV Networks and Makena Technologies that began with last fall's launch of "Virtual Laguna Beach," a 3D social virtual world based on the hit MTV reality show.

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