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Article: Sci Fi ventures to be original.(TV - RADIO)

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Albany Times Union (Albany, NY)
Article date:
April 22, 2005
Copyright

Byline: GARY LEVIN USA Today

Sci Fi Channel got a rocket boost from space series, and the cable network now hopes to lure new viewers by embracing a broader range of fantasy, pointing to the success of "Harry Potter," top-selling video game "Halo" and TV's "Lost."

The makeover is aimed at "redefining and changing the misperception of what sci-fi is," says Bonnie Hammer, president of the NBC Universal-owned channel.

"It's speculative fiction, it's escapism, it's fantasy. It's not just space and aliens."

Adds general manager David Howe: "This is a very broad, popular mainstream genre. This isn't a niche, narrow network."

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