Article: SWMX to Exhibit and Present at RAB 2007 Sales, Management and Leadership Conference, Feb. 8-11 in Dallas.

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IRVINGTON, N.Y. -- SoftWave Media Exchange, Inc. (OTCBB: SWMX), a leading electronic advertising marketplace for radio and television, today announced it will be among the exhibitors at the Radio Advertising Bureau's "RAB 2007 - Sales, Management and Leadership Conference" to be held Feb. 8-11, at the Hyatt Regency Dallas. Attendees can visit Booth 2A for demonstrations of SWMX's electronic ad marketplace or to speak with senior management to learn more about the organization.

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