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Article: Marketing a new universe of heroes; how Milestone Media broke open the comic book industry with a blockbuster distribution and publishing deal. (Cover Story)
- Article from:
- Black Enterprise
- Article date:
- November 1, 1994
- Author:
CopyrightCOPYRIGHT 1994 Earl G. Graves Publishing Co., Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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How Milestone Media broke open the comic book industry with a blockbuster distribution and publishing deal.
There is a revolution going on in a Manhattan high-rise on 23rd Street near the Avenue of the Americas. On the fourth floor, a small army is busy creating a new universe. It is a world not unlike ours, full of colorful heroes and sinister villains: Blood Syndicate, Hardware, Icon, Kobalt, Shadow Cabinet, Static Xombi. The denizens of this world are made in the image of their creators - a band of artists, editors and writers of backgrounds not limited by race, age or gender. It's a strange new world, one you may not have heard of yet, largely because its ...