Article: Purpose (revised review).(Book review)

Purpose (revised review), by Nikos Mourkogiannis, Book, 2006, Palgrave Macmillan, $27.95.

I have seen the difference a good editor can make in the published version of a book. I read the advance proof of Purpose for the review that follows (first published in November 2006). The published book is much more readable and up-to-date. Transitions from chapter to chapter connect the arguments and build a stronger tie with the reader.

A perfect example is the close of Chapter 1, now called "Introducing Purpose." It lists six situations in a company that could be symptoms of problems with purpose--situations that can quickly capture the interest of senior ...

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