Article: 3 launches first ad-funded mobile content offering; 3 partners with Rhythm New Media to increase range of free content available on Planet 3.

M2 PRESSWIRE-7 March 2007-3: 3 launches first ad-funded mobile content offering; 3 partners with Rhythm New Media to increase range of free content available on Planet 3(C)1994-2007 M2 COMMUNICATIONS LTD

RDATE:07032007

3, the mobile media company, today announces the launch of a new range of free-to-access content for customers on its Planet 3 portal. Working in partnership with Rhythm New Media, the new service will be supported by personalised advertising from major brands, meaning content that was previously paid for can now be viewed for free by customers.

The new ad-supported service will be available to 3's customers from April and ...

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