|
|
Article: Harvey warms to Italian style.
- Article from:
- Australasian Business Intelligence
- Article date:
- March 11, 2007
CopyrightCOPYRIGHT 2007 News provided by Comtex. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Byline: Sue Mitchell
Mar 11, 2007 (The Australian Financial Review - ABIX via COMTEX) -- Ariston, the Italian parent of Harvey Norman Holdings, has agreed to provide the Australian retailer with funding. The extra funds will be directed into advertising and promotions for Arisit Australia. Specifically, the funds will support the launch of a new range of Ariston products in Australia and will help boost consumer awareness of Ariston's existing range. Arisit, which is 51 per cent owned by Harvey Norman, has annual revenue of about $A35 million. However, the group has ...