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Article: P&G to launch Olay in India.
- Article from:
- Economic Times (New Delhi, India)
- Article date:
- March 16, 2007
CopyrightCOPYRIGHT 2007 The Economic Times. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Mar. 16--MUMBAI, India -- Consumer products major P&G India plans to launch its $1 billion-plus flagship skin care brand in India this year, sources close to the company said. Since the past few months, the company has been in serious talks with its major distributor, Universal Corporation, which has been distributing and marketing Olay in India since the past three years. Universal also imports Pringles, Wella, Herbal Essences and Camay, among other P&G brands.
When contacted, the P&G spokesperson in India denied the development. However, during the launch of Pampers in December, senior officials indicated that P&G India is gearing up for a major launch in the ...