Article: Trader Joe thrives at the market Whole Foods merger doesn't alter grocer's basic business plan.(Business)

Byline: Mrinalini Reddy Medill News Service

Whole Foods Market's pending combination with Colorado-based Wild Oats Markets Inc. will do little to impede the extraordinary success of quirky, friendly national grocery chain Trader Joe's, analysts said.

Trader Joe's, considered a competitor by natural and organic foods retailer Whole Foods Market Inc., is running its own race, impervious to any outside pressures, some experts and customers believe.

"They are an extraordinarily successful company and I don't expect Trader Joe's will do anything different in response," said Len Lewis, author of "The Trader Joe's Adventure: Turning a Unique Approach to Business Into a ...

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